Founder(s): Janeika Ellin
Started: June 2017
Degree/University: BSc Business Enterprise (University College Birmingham, 2018)
Sector: Event Management // Professional Services
Highlights So Far: Hosting the company’s first public event.

Expert event management services, tailored to individual requirements.

Jen’s Tailored Events specialises in event organisation and management across the UK. Their mission is to add that ‘extra something’ to corporate and private events, by providing a range of bespoke services, all designed to suit individual requirements.

Founder Janeika Ellin completed an FDA in Events Management in 2017, then followed up with a BA in Business Enterprise at University College Birmingham where she gained a first in her degree. With extensive event management experience under her belt, she felt ready to re-launch and re brand her own business in this space with the support of BSEEN.

“BSEEN offers participants a mentor, this was something that really stood out for me. I started to question if I was spending too much time on areas that were irrelevant – someone who could guide me and keep me focused on the long term goals for the business was so helpful”.

As well as offering personalised event management services, Jen has hit on two unique additional services – the Tailored Mini Bar and the Magic Mirror Photo Booth. The Tailored Mini Bar is a unique mobile bar offering customised drinks, built-in Bluetooth speakers, spotlights and colour changing LED lights. The Magic Mirror Photo Booth is an interactive mirror similar to a photo booth, and can instantly print customised photos for guests. Jen also runs her own events and has built a good reputation within the wedding fayre sector and industry suppliers.

Jen has now expanded to 2 team members, and has worked with fantastic couples getting married and clients such as John Lewis, Millennium Point and Sandwell Council.

Over the next five years, she plans to expand the business nationwide and invest in her own venue.

“Starting a business requires hard work, motivation and dedication, however wouldn’t you rather work hard to develop your own business, than work hard to build someone else’s?”