Meraki Sound

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Meraki Sound

MSc International Business graduate Victoria Masso is the founder and director of Meraki Sound, promoting the production of high-quality music and supporting music industry professionals in networking with their clients. Victoria completed a BA in Sound Technology at the Liverpool Institute for Performing Arts before her MSc in International Business at Aston University.

She developed the business after realising companies and artists in the arts, entertainment and broadcast industry looking to purchase music online are often left with poor quality recordings due to lack of professionalism and advice. Meraki Sound allows customers to match the client’s project to the right music industry professional to produce high-quality audio content tailored to the client’s requirements.

Victoria, originally from Venezuela, was sponsored by Aston University on a Graduate Entrepreneur Visa. Since its launch, the business has grown to a team of fourteen, and continues to grow. Victoria hopes that Meraki will ultimately achieve its goals of educating people on sound quality and providing customers with high-end recordings.

In Victoria’s own words: “It was thanks to BSEEN I started my own company. BSEEN offers office space, funding and mentoring – it has helped me with everything. You begin with a week of Bootcamp, learning everything you need to know about how to start. It’s great: you’re in the same office as many entrepreneurs. You can ask questions to all of them as they’ve been through the same experience.”